campaign: adidas Originals: cypHERS Sessions
client: Adidas
agency: Mass Appeal
role: Event Content Producer and Post Supervisor

HTX Event BTS

ATL Event BTS
On site event photo install
On site branded portrait photography installation

To further amplify the adidas Originals cypHERS campaign, we launched experiential events in Houston and Atlanta and captured recap video content and branded photo assets of talent and attendees in an on-site photography activation.
TEAM
VP of Client Services: Brette Graber
Experiential Lead: Angelica Radacinski
Event Producer: Chrissy Dru
Content Producer: Savannah Jeffreys
Content Production & Post Services: BTS Studios
DPs: Domenick Cucinotta, Brett Blackwell
Edit: Domenick Cucinotta







© Savannah Jeffreys 2025