campaign: Road to Pitchfork Fest
client: White Claw
agency: Condé Nast
prod: Picture North
role: Associate Producer
dir: Ariel Fishman

GQ Ft. Nolis Anderson
Them. ft. Party Noire
Pitchfork ft. NNAMDI

For State Farm’s Good Neighbor Network campaign, Pitchfork, them. and Vanity Fair highlighted three women making a difference in their communities through music, food, and journalism.
To kickstart Pitchfork’s annual music festival, we produced a docuseries with White Claw for GQ, Pitchfork and, them. to give festival goers an elevated getting ready experience with three Chicago creatives.

TEAM

Director: Ariel Fishman
Director of Photography: Evan Trout
Editor: Chris Beckman

Senior Producer, CNE: Alex Wolff
Creative Director, CNE: Tamara Sangdow
Associate Producer, CNE: Savannah Jeffreys
Production Company: Picture North
Producer: Emily Weinstein






© Savannah Jeffreys 2025